Client: Lynk Fitness (CrossFit Amped)
Project Brief: Create a new visual identity to incorporate a variety of HIIT classes, private training, and CrossFit style workouts while attracting a wider demographic. Client wanted ‘chain-links’ to be incorporated into the logo.
My Role, Contract Graphic Designer: Designed the visual brand identity.
Results: Success was measured by client approval. The project was halted after completion of the logo.