Client: YPO Pacific NW 2018-2019 Chapter, Scott Swerland
Project Brief: Create a brand identity around a calendar year of educational events and retreats. The brand needed to take influence and work well with the existing YPO logo.
My Role, Art Direction and Design: Worked with a junior design create several logo iterations, color palette, and promotional video. Designed a master ‘desk calendar’ of events, business cards, website, and flyer.
Results: The client selected this final logo design and it was incorporated into additional branding pieces.
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